Política de privacidad

This privacy policy sets out how personal data shall be handled on this website. It is essential that you read it and accept its contents before continuing to browse. http://www.acl-directpromo.com/ is the website of the company ACL DIRECT PROMO, SL with CIF B-60399318 and registered office at Passatge Teodor Llorente, 53, 08206- Sabadell.


Transparency is one of the values with which we identify, so we want you to know right from the start that the privacy of your data is very important to us. This privacy statement tells you what personal data we collect from our users and how we use it.


As a user you should know that your rights are guaranteed and therefore we would like to share our principles regarding your privacy:

– We do not ask for personal information unless this is really necessary to provide you with the services you require from us.

– We do not share personal information about our users with third parties, except to comply with the law or with your express permission.

– We will not use your personal data for any purpose other than that set out in this privacy policy.

We should warn you that this Privacy Policy may change in line with legislative or self-regulatory requirements, and so we advise users to regularly visit the site. This shall apply in cases where users decide to complete one of the contact forms in which personal data is entered.


ACL DIRECT PROMO, SL has adapted this website to the requirements of Organic Law 15/1999, of 13 December, on the Protection of Personal Data (LOPD), and Royal Decree 1720/2007, of 21 December, known as the Regulation of development of the LOPD. It also complies with the Regulation (EU) 2016/679 of the European Parliament and Council of 27 April 2016 concerning the protection of natural persons (GDPR), and Act 34/2002, of 11 July, on Information Society Services and Electronic Commerce (LSSICE or LSSI in Spanish).


Data controller for your personal data

– Identity of the Data Controller: ACL DIRECT PROMO, SL

– Sales name: ACL DIRECT PROMO

Tax ID/Corporate Tax ID (NIF/CIF): B-60399318

– Address: Passatge Teodor Llorente, 53, 08206- Sabadell

– E-mail: acl@acl-directpromo.com

– Activity:

> Study of a company’s goals in order to propose the marketing actions best suited to its needs: points programmes, customer loyalty campaigns, sales network incentive schemes, etc.

> In-house creative services to devise and design graphic supports (print and digital) for the communication of your marketing actions, according to your corporate image.

> Processing of customer campaign orders. Management and control of delivery orders through conventional and modern means, with total security, agility and quality.


– Through:

> Our own call centre, with a team in charge of answering calls to resolve any query or incident.

> Exclusive website for our customers, where you can follow the status of all your campaign orders in real time and manage incidents automatically.

For the purposes of the provisions of the aforementioned General Data Protection Regulation, personal data that you send us through the forms on the website will be processed as “Website users and customers” data.


To process our users’ data, we implement all the technical and organisational measures established by legislation currently in force.

Principles we will apply to your personal information

In processing your personal data, we shall apply the following principles that comply with the requirements of the new GDPR:

– Principles of legality, fairness and transparency: We will always require your consent to the processing of your personal data for one or more specific purposes which we will inform you about in advance in full transparency.

– Principle of data minimisation: We shall only ask for the data that is strictly related to the purposes for which we need it. The smallest possible amount.

– Principle of limitation of the term of conservation: the data will be kept only for as long as necessary for the purpose of processing, depending on the purpose, we will inform you of the relevant retention period, in the case of subscriptions, we will periodically review our lists and delete those records that have been inactive for a considerable time.

– Principles of integrity and confidentiality: your data shall be processed in such a way as to guarantee adequate security and confidentiality of any personal data. You should know that we take all necessary precautions to prevent unauthorised access or misuse of our users’ data by third parties.


How did we obtain your data?

The personal data that we process at ACL DIRECT PROMO, SL comes from:

– Contact form

– Contact Email

– Previously formalised contract


What are your rights when you provide us with your data?

If you have at any time provided ACL DIRECT PROMO, SL with your personal data, you have the right to:

– Request access to your personal data

– Request their correction or deletion

– Request their limitation of data processing

– Oppose the processing

– Request data portability


Data subjects can access their personal data, and ask for any inexact data to be corrected, or even deleted, when, amongst other reasons, the data is no longer necessary for the purposes for which it was collected. In certain circumstances, data subjects may request that we restrict the processing of their data, in which case we will only retain the data for the purpose of pursuing or defending any claims. Data subjects may also object to the processing of their data. ACL DIRECT PROMO, SL shall cease to process the data, except for legal reasons, or in the exercise or defence of possible claims. As a data subject, if you exercise the right to portability, you have the right to receive the personal data about you that you have provided to us in a structured, commonly used and machine-readable format. Data subjects shall also have the right to lodge a complaint with the Spanish Data Protection Agency for infringement of rights relating to personal data.


Why do we process your personal data?

When a user connects with this website for example to send an email with a query (contact form), they are providing personal information for which ACL DIRECT PROMO, SL. shall be responsible for. Such information may include personal data such as your IP address, name, physical address, e-mail address, telephone number, and other information. By providing this information, you consent to your information being collected, used, managed and stored by ACL DIRECT PROMO, SL, in the manner described in this Privacy Policy.


At ACL DIRECT PROMO, SL there are different systems for capturing personal information and processing the information provided to us by interested parties for the purposes indicated according to each capture system (forms):

– Contact form: We ask for the following personal data: Name and email address to respond to requests from users of ACL DIRECT PROMO, SL. For example, we may use this data to respond to your request. The data you provide to us will be located on the company’s servers within the EU.


We process your personal data for other reasons

– To guarantee compliance with the conditions of use and applicable laws. This may include the development of tools and algorithms that help this website to ensure the confidentiality of the personal data it collects.

– To support and improve the services offered by this website.

– Other non-identifying data is also collected via some cookies that are downloaded to the user’s computer when they browse on this website. This process is described in the cookies policy.

In accordance with the provisions of the European General Data Protection Regulation (RGPD) 2016/679 (EU) ACL DIRECT PROMO, SL, with Corporate Tax Id (CIF) B-60399318 and registered office at Passatge Teodor Llorente, 53, 08206- Sabadell, shall be responsible for the processing of the data corresponding to the website’s users.

ACL DIRECT PROMO, SL does not sell, rent or transfer personal data that can identify the user, nor will it do so in the future, to third parties without prior consent. However, in some cases, collaborations may be carried out with other professionals, in which cases, prior consent shall be required from users, informing them of the identity of the collaborator and the purpose of the collaboration. It will always be carried out with the strictest standards of security and confidentiality.


Legitimation for the processing of your data

The legal basis for the processing of your data is consent, acceptance of the quotation and the contract for the provision of services.

The prospective or sales offer of products and services is based on the consent requested in each case.


Categories of data

The categories of data processed are identifying data: name, surname, address, telephone number and Tax Id (NIF) number, as well as financial and bank details. Specially protected data is not processed.


How long do we retain your data?

The personal data you provide shall be stored:

– While the data subject does not request deletion of the data.

– For as long as you are a customer. And for up to 5 years after the customer has ceased to be a customer, in accordance with tax regulations.


Who receives the data we transmit?

To provide services strictly necessary for the development of the activity of ACL DIRECT PROMO, SL, shares data with the following providers under their corresponding privacy conditions:

Google Analytics: a web analytics service provided by Google, Inc., a Delaware corporation with its principal place of business at 1600 Amphitheatre Parkway, Mountain View (California), CA 94043, United States (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help ACL DIRECT PROMO, SL analyse how users use the website. The information generated by the cookie about your use of ACL DIRECT PROMO, SL (including your IP address) shall be transmitted to and stored by Google on servers in the United States.



When browsing in http://www.acl-directpromo.com/ non-identifiable data may be collected, which may include, IP addresses, geographic location (approximately), a record of how services and sites are used, and other data that cannot be used to identify the user. Non-identifying data may also include your browsing habits via third-party services. This web-site uses the following third-party analytical services:

– Google analytics

We use this information to analyse trends, manage the site, track the movements of users around the site and to compile demographic information about our user base as a whole.


Confidentiality and security of data

ACL DIRECT PROMO, SL undertakes to use and process the personal data of users, respecting their confidentiality and to use them in accordance with their purpose, as well as to comply with its obligation to store them and to adapt all measures to prevent their alteration, loss, processing or unauthorised access, in accordance with the provisions of current data protection legislation.

This website includes an SSL certificate. This is a security protocol that ensures that your data travels in a complete and secure manner, in other words, the transmission of the data between a server and web server, and in feedback, is totally encrypted or coded.

ACL DIRECT PROMO, SL cannot guarantee the absolute impregnability of the Internet network and therefore the violation of the data through fraudulent access to them by third parties, not being able to assume any responsibility for such attacks.

With respect to the confidentiality of the processing, ACL DIRECT PROMO, SL will ensure that any person who is authorised by ACL DIRECT PROMO, SL to process the customer user’s data shall be under an obligation of confidentiality. ACL DIRECT PROMO, SL shall not be responsible in any case for the confidentiality of third parties subcontracted for the performance of the tasks entrusted.

When any security incident occurs, ACL DIRECT PROMO, SL shall notify the Customer and user without undue delay and shall provide timely information related to the Security Incident as it becomes known, at the time it becomes known or when reasonably requested by the Customer.


Accuracy and veracity of data

As a user, you are solely responsible for the veracity and accuracy of the data you send us, exonerating ACL DIRECT PROMO, SL from any liability in this regard, even when you provide us with data from third parties.

In any case, users guarantee and are answerable for the accuracy, relevance and authenticity of the personal data that is provided, and undertake to keep them duly updated. The user accepts that they shall provide complete and correct information in the contact or subscription form. If you provide data of third parties, you must have their prior consent.

This website is not intended for underage users.


Acceptance and consent

The user declares to have been informed of the conditions on the protection of personal data, accepting and consenting to the processing thereof by ACL DIRECT PROMO, SL in the manner and for the purposes stated in this privacy policy.



The consent given, both for the processing and for the transfer of the data of the data subjects, may be revoked at any time by communicating it to ACL DIRECT PROMO, SL under the terms established in this Policy for the exercise of the rights of access, rectification, limitation, opposition, deletion and portability to the postal address mentioned above or to the email acl@acl-directpromo.com. The revocation of consent shall in no case be retroactive.



Access and/or use of this portal http://www.acl-directpromo.com/ confers the condition of user, who accepts, from said access and/or use, the General Terms and Conditions of Use reflected herein. The aforementioned Terms and Conditions shall apply independently of the General Terms and Conditions of Contracting that may be mandatory.


Use of the portal

http://www.acl-directpromo.com/ provides access to information, services, programmes or data (hereinafter, “the contents”) on the Internet belonging to ACL DIRECT PROMO, SL or its licensors to which the user may have access. The user assumes responsibility for the use of the portal. This responsibility extends to any registration that may be necessary to access certain services or content.


In said records the user shall be responsible for providing truthful and licit information. As a result of this registration, the user may be provided with a password for which they will be responsible, undertaking to use it diligently and confidentially. The user undertakes to make appropriate use of the contents and services that ACL DIRECT PROMO, SL offers through its portal and, by way of example but not limited to, not to use them for (i) engaging in activities that are unlawful, illegal or contrary to good faith and public order; (ii) disseminate content or propaganda of a racist, xenophobic, illegal pornographic nature, to sponsor terrorism or violate human rights; (iii) cause damage to the physical and logical systems of ACL DIRECT PROMO, SL, its suppliers or third parties, introduce or disseminate computer viruses or any other physical or logical systems that are likely to cause the aforementioned damage; (iv) attempt to gain access, and, as applicable, use email accounts belonging to other users or to amend or manipulate their emails.

ACL DIRECT PROMO, SL reserves the right to remove any comments and contributions that violate the respect for the dignity of the person, or which, in its opinion, are not appropriate for publication. In any case, ACL DIRECT PROMO, SL shall not be responsible for the opinions expressed by users through forums, chats, or other participation tools.

This website has been checked and tested to ensure that it works properly. In principle, proper operation can be guaranteed 365 days a year, 24 hours a day. However, ACL DIRECT PROMO, SL does not rule out the possibility that there are certain programming errors, or that occur due to force majeure, natural disasters, strikes or similar circumstances that make it impossible to access the website.


Intellectual and Industrial Property

ACL DIRECT PROMO, SL itself or as assignee, is the owner of all the intellectual and industrial property rights of its website, as well as of the elements contained therein (including but not limited to images, sound, audio, video, software or texts; trademarks or logos, colour combinations, structure and design, selection of materials used, computer programs necessary for its operation, access and use, etc.), owned by ACL DIRECT PROMO, SL or its licensors.


All Rights Reserved

Pursuant to the provisions of art. 8 and 32.1, second paragraph, of the Intellectual Property Act, the reproduction, distribution and public communication, including making available, of all or part of the contents of this website, for commercial purposes, in any medium and by any technical means, without the authorisation of ACL DIRECT PROMO, SL, are expressly prohibited. The user undertakes to respect the Intellectual and Industrial Property rights owned by ACL DIRECT PROMO, SL. You may view the elements of the portal and even print, copy and store them on the hard disk of your computer or on any other physical medium, provided that this is solely and exclusively for your personal and private use. The user must refrain from deleting, altering, evading or manipulating any protection device or security system installed on the pages of ACL DIRECT PROMO, SL.


Exclusion of Warranty and Liability

ACL DIRECT PROMO, SL is not liable, in any case, for damages of any nature that may cause, but not limited to: errors or omissions in the contents, lack of availability of the portal or the transmission of viruses or malicious or harmful programs in the contents, despite having adopted all the necessary technological measures to avoid this.

ACL DIRECT PROMO, SL is also not liable for the information and contents stored, including but not limited to, in forums, chats, blog generators, comments, social networks or any other medium that allows third parties to publish content independently on this company’s website. However, and in compliance with the provisions of articles 11 and 16 of the LSSICE, the DATA CONTROLLER is at the disposal of all users, the authorities and the security forces, to collaborate actively in the removal or, where appropriate, the blocking, of any content that could affect or contravene national or international law, the rights of third parties or morality and public order. In the event that the user considers that there is any content on the website that could be so classified, please notify the website administrator immediately.



Without prejudice to the provisions of the General Terms and Conditions, the General Terms and Conditions of Contract, the Special Terms and Conditions established or the particular terms and conditions that may be established, the User is informed that the use made of the Portal, as well as the information, services and content that are part of the Portal, is their sole and entire responsibility, releasing and leaving ACL DIRECT PROMO fully indemnified from any liability and damages against ACL DIRECT PROMO for such use of the User.

Also, the User is informed that in the event that the following assumptions or circumstances occur ACL DIRECT PROMO shall be exempt from liability, unless there is fraud or bad faith of this company, namely:

– Any damages and losses that the User may suffer due to the lack of availability, punctuality or functioning of the Portal of all or some of its elements, information, services, contents, etc., or due to the lack of truthfulness or accuracy of any of them or due to errors in the information and prices of the products.

– The damages and losses that the User may suffer through accessible Internet spaces, such as web pages, etc., by means of hyperlinks or links established on the Portal.

– The damages and losses that the User may eventually suffer as a result of the application or use by the User and under their own management or third parties outside ACL DIRECT PROMO of the advice contained in the different sections of the Portal, such as “Do it yourself”, of the information necessary to try to solve their needs in terms of queries or quick questions that may arise when browsing the Portal during the process of buying our products and services through the “Help Centre How can we help you?”, or any other information, service or content of the Portal, unless there is malice or bad faith of this company.

– Damages and losses for the deletion or failure to store or transmit any content or other communication on the Portal.

– Damages and losses caused by the loss of information of the Users which, as a consequence of the use of the Portal or of its different elements and services, etc., may be stored, for whatever reason, either in their computer systems or in the Portal.

– Damages and losses suffered by the User as a result of their use of the Portal contrary to the General Terms and Conditions as a whole, the Special Terms and Conditions, or any additional special terms and conditions that may be established, or in breach of the provisions of the Privacy Policy, the law, or in a manner contrary to custom and public order.

– Damages and losses suffered by the User arising from the lack of truthfulness or accuracy of the information provided or communications made by other Users, or arising from the indication of false identities used by any User, whether or not they correspond to that of real third parties.

– Damages and losses suffered by the User himself, or caused to third parties, as a consequence of using User names and access passwords that violate the provisions of clause Five of these General Terms and Conditions.

– Damages and Losses for Content that is or may be considered offensive, vexatious, inappropriate, obscene, illegal or unacceptable for any User.

– Damages and losses caused by the conduct of any User as well as those caused by the very User as a consequence of the information contained in the Portal.


By virtue of the foregoing, ACL DIRECT PROMO shall only be liable for damages that the User may suffer as a result of the use of the Portal and its services when such damage is attributable to a wilful misconduct of this company.

The User acknowledges and agrees that the use of the Portal, as well as the decision to purchase or not the products and services offered is made under its determination and its sole responsibility, and this without prejudice to ACL DIRECT PROMO assumes the responsibilities that are settled in relation to the content published on the Portal.

ACL DIRECT PROMO disclaims liability for any information not produced by the company or not published in a manner authorised by it under its name, as well as liability arising from the misuse of content and services. In any event and to the extent permitted by applicable law, ACL DIRECT PROMO, its related companies, officers, employees, agents, representatives, partners and licensors, shall not be liable for indirect, incidental, special, consequential or punitive damages or loss of profits or revenues, whether direct or indirect, or for any loss of data, use, goodwill or other intangible losses, resulting from (i) your access, use or inability to access or use the Portal; (ii) any Content or conduct of any Users and third parties, including, without limitation, any offensive or defamatory acts or any unlawful acts of other Users or third parties; (iii) unauthorised access, use or alteration of the Content and its transmissions.

ACL DIRECT PROMO does not guarantee the continuity of the operation of the Portal, its contents and services, nor that they are at all times operational and available.

Also, ACL DIRECT PROMO shall not be liable for any damages that may arise from, but not limited to (i) Inferences, omissions, interruptions, computer viruses, breakdowns and/or disconnections in the operation of this electronic system or in the devices and computer equipment of the Users, caused by reasons beyond the control of ACL DIRECT PROMO, which prevent or delay the provision of services or navigation through the Portal; (ii) Delays or blockages in use caused by deficiencies or overloading of the Internet or other electronic systems; (iii) That may be caused by third parties through unlawful interference beyond the control of the Portal and that are not attributable to ACL DIRECT PROMO; (iv) Any discrepancies that may exist between the information, documentation and/or other content of the Portal (electronic version) and other information and content (printed version) related to any of the other physical shops, as they are not the same type of establishment. In this regard, the User is informed that in the event that the prices (points) of the articles published on the Portal suffer from manifest errors, these will be corrected and the User will be notified as soon as possible, cancelling the User’s orders without penalty, without any liability whatsoever; (v) The inability to provide service or allow access for reasons not attributable to ACL DIRECT PROMO, due to the User, third parties, or force majeure.


ACL DIRECT PROMO does not control, in general, the use that Users make of the Portal and its services. In particular ACL DIRECT PROMO does not guarantee under any circumstances that Users use the Portal and its services in accordance with the law, these General Terms and Conditions, the Special Terms and Conditions established, or those that may eventually be established, the General Terms and Conditions of Contracting, morality and generally accepted good customs and public order, nor that they do so in a diligent and prudent manner.

ACL DIRECT PROMO does not guarantee that the links, if any, which may exist and in any case is purely informative, to other websites (“links” or “frames”) are accurate and correct at the time when the User of the Portal decides to use them. ACL DIRECT PROMO shall not assume any kind of damage, loss or any kind of harm, direct or indirect, arising from the information, opinion, content, applications, products and/or services that may be offered or displayed on the websites that are the responsibility of third parties or collaborators outside ACL DIRECT PROMO, which, if any, had been accessed through the links contained in the Portal and its services. ACL DIRECT PROMO does not control or verify any information, content, products or services provided through the links introduced to other websites, nor has actual knowledge that the activity or information to which they refer, if any, the links located on the Portal are illegal or injure property or rights of a third party liable for compensation.

If ACL DIRECT PROMO becomes aware of any unlawfulness or damage as indicated above, this entity will act diligently to remove or disable the corresponding link. Also, if any User of the Portal has actual knowledge of the reference to any unlawful content or that harms property or rights of a third party, derived from any link located on the Portal, you must inform ACL DIRECT PROMO so that this entity can act accordingly.

As regards the links established by other websites to the Portal, ACL DIRECT PROMO assumes no liability whatsoever for any damages that the User may suffer for any aspect relating to the website offering the link or link. In any case, the establishment of the link does not imply the existence of any kind of relationship, collaboration or dependence of ACL DIRECT PROMO with the owner of that website. Finally, and regardless of the provisions of the Special Terms and Conditions, in relation to the Content and files that the User of the Portal may send or post on it or through it, ACL DIRECT PROMO disclaims any responsibility for its content (including images) and any other consequence that it originates. The User is the owner of the rights covering such Content, files and their contents (including images), on which ACL DIRECT PROMO is granted a non-exclusive, indefinite and sublicensable licence to use, being the User themself the sole and direct responsible for such files and their Content with full indemnity for ACL DIRECT PROMO.



ACL DIRECT PROMO, SL reserves the right to make unannounced changes it deems appropriate in its portal, may change, delete or add content and services provided through the same as the way in which they are presented or located on its website.



In the event that http://www.acl-directpromo.com/ contains links or hyperlinks to other Internet sites, ACL DIRECT PROMO, SL shall not exercise any control over such sites and content. In any case ACL DIRECT PROMO, SL assume any responsibility for the contents of any link belonging to another website, nor guarantee the technical availability, quality, reliability, accuracy, comprehensiveness, accuracy, validity and constitutionality of any material or information contained in any such hyperlinks or other Internet sites.

Likewise, the inclusion of these external connections shall not imply any kind of association, merger or participation with the connected entities.


Exclusion right

ACL DIRECT PROMO, SL reserves the right to deny or withdraw access to the portal and/or the services offered without prior notice, at its own request or at the request of a third party, to those users who do not comply with these General Terms and Conditions of Use.


General matters

ACL DIRECT PROMO, SL shall pursue the breach of these terms and conditions, as well as any improper use of its portal exercising all civil and criminal actions that may correspond to it by law.


Changes to the privacy policy

ACL DIRECT PROMO, SL reserves the right to amend this policy to adapt it to new legislation or case law, as well as industry practices. In such cases, ACL DIRECT PROMO, SL shall announce on this page the changes introduced with reasonable notice before their implementation. The validity of these conditions shall depend on their exposure and shall be considered valid until they are modified by other duly published conditions.


Commercial emails

In accordance with the LSSICE, ACL DIRECT PROMO, SL does not carry out SPAM practices, so it does not send commercial e-mails by electronic means that have not been previously requested or authorised by the user. Consequently, in each of the forms inserted on the website, the user has the possibility of giving their express consent to receive the newsletter, regardless of the commercial information requested from time to time.

In accordance with the provisions of Act 34/2002, of 11 July, on Information Society Services and Electronic Commerce, ACL DIRECT PROMO, SL undertakes not to send commercial communications without duly identifying them.